HOWND wanted help launching the DTC side of their business without investing too heavily into content production. We devised a strategy which saw us leverage HOWND customers to send through reviews of their favourite products, which we upcycled into a range of ads to promote the full range, including their brand new Vegan dog food.
We managed the distribution across Meta and Google, and generated positive ROAS within the first month, setting them up with the content, framework and data to take the efforts in-house.
