Nationwide OOH

The story.

UniTaskr, a marketplace that connects individuals with university students to complete tasks and odd jobs, came to us with a unique opportunity. In response to the first lockdown, they launched the #Task4Help initiative, where they used their platform to connect students to vulnerable people to help with tasks such as shopping.

They were given the opportunity to participate in a nationwide billboard campaign and came to us to help them make it a reality. Within a 48-hour period, we leveraged social listening insights to conceive, produce and deliver a piece of creative promoting the initiative to university students across the country, through 60 billboards across 12 cities.

“Bright/Shift were exceptional in their ability to not only guide us through the process, but turn it around in a matter of days. We were also really impressed with their ability to utilise social listening tactics to produce a captivating piece of creative which was culturally relevant and captured the hearts and minds of our target audience.”

Joseph Black, Co-Founder

The results.

turnaround, from ideation to delivery

Billboards

Cities

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Nationwide OOH

The story.

The results.

More partner stories.

Partner with us.