In 2021 Bright/Shift launched a social experiment on TikTok - we created a channel dedicated to sharing impact-driven technologies that hold the promise of a brighter future. We looked at viral trends to decide on a content style, and produced 7 videos to post across 7 days.
The social experiment was a way for us to demonstrate that social movements can spread rapidly through TikTok, and impact driven businesses can take advantage of the channel as a genuine growth engine.
“I fundamentally believe that TikTok isn’t just an opportunity to dance and lip sync to millions of people. The reach and creativity prevalent on the platform offers the unique opportunity to have bright ideas seen and understood by millions of people.“
From one-off projects to ongoing retainers, we've got talent on tap. We're all about business class quality for our clients and because of this, only take a fixed number of clients every quarter.
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