Tingtel turns prepaid airtime into payment options - their mission is to allow the 1.7bn people worldwide without bank accounts to gain access to liquid digital value exchange. They came to us to help them with improve their acquisition through a data-driven approach in their launch market of Nigeria. Through analysis and attribution, we were able to drive smarter, quicker and more efficient optimisations from day one to help them improve all of their key metrics, establishing a repeatable formula that will allow them to scale & enter into new markets.
