Soho Street Cocktails - Carbon Neutral, UK-made, ready-to-drink cocktails that come in recyclable pouches, came to us to produce a roster of brand and performance and assets to support their DTC launch. They wanted to get across their brand tone-of-voice and capture a diverse suite of content to support their paid advertising.
We planned and actioned a 2-day 'all-in-one’ shoot, maximising every content opportunity with careful precision. Within the shoot we produced: A suite of 7 high-quality, narrative-driven video ads, a brand hero film, 350 high quality lifestyle and product stills, and a library of 100 user-generated videos, with the purpose of using them to continually produce fresh user-generated video ads based on in-market learnings.
